Today I would like to take a look at some of the advertising agencies in Shanghai. There are many different advertising agencies in Shanghai and I would like to introduce a few companies. I hope you find these agencies useful. If you are looking for advertising agencies in Beijing I wrote a post here.
Most of the descriptions are taking from LinkedIn profiles or from the agency’s website.
Top Advertising Agencies in Shanghai
Gentlemen Marketing Agency is a digital marketing company based in Shanghai that helps foreign businesses develop their strategy in China. They help reach and communicate with Chinese consumers. I have personally been in touch with Thomas and Olivier from this agency and they have provided guest posts for Chairman Media and I would recommend this agency based on our interactions.
aeiou was created to be a different type of advertising agency, run by creative people, a creatively led company that exists to create strong and provocative relationships between good companies and their consumers. They are creative, but creative within a discipline, creative for a reason, creative to make their clients more successful. Specialties include Marketing Strategies, Communication Plan, Creative Development, Design, Consumer Engagement, Innovation Process Management, and Consumer Insight.
Thread Design is a creative agency with a local and international team who apply design thinking to brand experience creation. Stemming from their specialty in identity, they cover all corners of strategic design and communications. They design websites, build and develop them or craft advertising campaigns, and roll them out where ever they are needed, but most of all they create visual identity systems that will last forever. Their expertise in F&B, hospitality, sustainable lifestyle and fashion industries in China and the Asia Pacific region has landed them great opportunities to work with notable market leaders and entrepreneurial brands in key market entry and launch initiatives and website development. Clients include: Disney, Gap, Hertz, Ford, Duke University, Westminster University, and Standard Chartered.
Ignite is an idea driven marketing communication agency. They have a 50 people team working on HEK Foods, NIIT Training Network, Jinjiang Inn,Papa John’s Pizza, Donut King, PowerDekor Woodfloor, Kahrs Woodfloor. They are also doing projects for Allianz, Bank of Communication, HSBC, Royal Salute, The Glenlivet, Jameson, Ballantine’s, Chivas, Texas Instrument & Prologis. Established on July 1, 2004 in Shanghai, now they are proud to be an agency with international standards. Services: Consumer Insights, Brand Strategy Development, Communication Campaign, Graphic Design, Store Design and Video Development, Social Media Marketing, Event planning and management.
As part of a global OMD network of 8,500+ people in over 120 offices, they deliver insights that unlock demand potential, ideas that ignite consumer desire and results that accelerate business growth for their clients. They are a dynamic, creative and influential agency network that collectively combines to make OMD the most awarded agency network in the world.
Based in Shanghai, SH PREMIUM represents top international Directors, Cinematographers, Production Designers, and VFX Artists in the Asian market. They boast a diverse group of experienced, high-caliber film professionals from all over the world. They are versatile, capable of delivering world-class beauty, car, sports, kids, comedy, as well as tabletop spots. Since delving into the Asia market, SH PREMIUM has been working steadily in China and developing their presence in Taiwan, Thailand, Singapore, and Vietnam. They are the first rep agency in China to represent film professionals in the TVC/Advertising industry in Asia.
NIM Advertising is one of China’s leading digital agencies that provides integrated digital marketing service. It was founded in 2004 and grew from a pure digital media buying agency to a full-service digital agency whose services span from digital-led brand strategy, digital creative and production, digital media planning and buying, SEM/SEO, to social content and community management. NIM became a member of Omnicom Media Group in 2012.
The group provides professional services in six platforms, namely creative, media, PR, exhibition, entertainment, road show. The service covers 11 provinces and over 40 cities. Among their clients are listed some Fortune Global 500 enterprises such as AB-Inbev, Sharp and BASF, also some domestic enterprises such as China Telecom, China Mobile and Greenland Group. In 2007 the group was evaluated as one of ‘China’s best 37 brands in advertising’ by China Advertising Association and CHINAdvertising, and was awarded the title ‘Breakthrough of 2009 in China’s Advertising Industry’ by CHINAdvertising and by, the famous evaluation organization, CR3.
They are an integrated marketing agency in China, committed to connecting brands to their key audiences via experience. PR, events, digital & social media – They provide an array of services from strategic counsel and creative design, to production and implementation. They offer a one-stop solution that is original, responsive, and practical.
With an equal focus on creativity and accountability, Draftfcb is committed to producing brilliant ideas that change consumer behavior. As a global, fully integrated marketing communications agency operating against a single P&L, Draftfcb provides clients with highly collaborative, channel-neutral thinking that delivers engagement and, most importantly, action. With nearly 140 years of combined expertise, Draftfcb has roots in both consumer advertising and behavioral, data-driven direct marketing. The Draftfcb network spans 150 offices in 90 countries and employs nearly 9,000 people.
Havas Media provides media planning and buying, strategic consulting, branded entertainment and interactive marketing services for a range of clients in every region of the world. With Mainland China offices in Beijing, Shanghai, Nanjing and Shenzhen, Havas Media China’s media professionals work across a broad variety of disciplines and categories.
They understand that a brand can carry many meanings so they dig deep for relevant human understanding. They identify the “meaning” that will resonate most with each audience to inform precision, targeted communications which create meaningful connections. Connections that drive more brand involvement and trust. Connections that stimulate growth.
3digitalminds is a full service digital agency with strong capabilities in digital strategy consulting. They master the whole digital value chain and are passionate and innovative in driving revenue and profit through the web. They work for international advertising agencies (Saatchi & Saatchi), large cooperations (Citibank), 3C brands (BenQ), OEM manufacturers (Everlight), SMEs and start-ups. Description by Creativehunt.com
Lantern specializes in brand identity and design for all types of digital and print media. The company’s design style is clear, consistent, appropriate, and thoughtful. Previous international clients include Starbucks, Thomson Reuters, and McKinsey, plus local favorites such as Shui On Group, Sherpa’s, Element Fresh and Shanghai Talk. Description by Lantern.
Final Thoughts on Advertising Agencies in Shanghai
There are many, many, many advertising agencies in Shanghai and this is just a small list. I have previously wrote about advertising agencies in China, advertising agencies in Beijing and Social Media Marketing Companies in China, but I have seen many search quarries about advertising agencies in Shanghai, which is why I decided to write this list. I hope it is a good start for your search and if you have any questions about advertising agencies in Shanghai feel free to leave a comment or email me.